Quick tip of the Day.
Happy election day for those of you living in the United States! The turn out is the largest I've seen - I waited in line for 1 1/2 hours this morning.
So, you are trying to make a sale. Times are tough and competition is fierce. What do you focus on during conversations with your potential customer? Hint - not you competition's faults. You may know that you have a better product, service, etc., but putting down the competition does not focus on what it is truely important. What your customer cares about the most is how you will address their needs. Read the article, "Three Phrases to Avoid", published by Miller Heiman for more insight.
(Note: This article expires, read it soon!)
-Brianna